Here is our proven Instagram contest formula to help you get more followers on Instagram from a single post:
- Partner with a brand or influencer with a similar target market and audience
- Choose a prize that gets your community excited
- If you’re partnering with an influencer, have them host the contest on their account (if you’re partnering with a brand, you can determine the best account to host the contest)
- Create clear rules: to enter, follow @youraccount and @yourpartner and tag X # of friends in a comment
- Run your contest for a short period of time: no more than 5 days, ideally 2-3 days
Vitamix followed this Instagram contest formula when partnering with popular food blogger Foodess, resulting in ~331 followers in 3 days, which is impressive considering Foodess has a following of around 11k.